marketing · Gemini · free
Help me design a new category for [PRODUCT] using the Category Design method. Deliver: 1. The from/to shift (old world vs new world) in 2 sentences 2. The problem the old category can't solve 3. The category name — 3 options, each 2 words max 4. The point of view (POV) manifesto — 5 sentences a founder would say on stage 5. The lightning strike launch moment concept 6. 3 category defining phrases we'd repeat in every deck, pitch, and homepage Avoid category names that end in " as a service" or start with "AI powered." End with the one competitor whose existence proves we need a new category, and the customer segment that will adopt the new category first.
#category-design #positioning #strategy