marketing · Gemini · free
Do a full teardown of [COMPETITOR] vs [OUR PRODUCT]. Sections: positioning statement they lead with, ICP they actually serve (from their case studies), pricing structure with real numbers, 20 row feature matrix (must have / nice to have / unique to them / unique to us), onboarding flow observations, weakest feature with review evidence, strongest feature with review evidence, where they get traffic (SEO, paid, community), what reviewers complain about most on G2 or Trustpilot. End with 3 places where they're vulnerable and how we exploit each without naming them in marketing. Include one thing we should copy and one thing we should never do — and the customer segment they're clearly ignoring that we should own.
#competitor-analysis #teardown #positioning