email · Claude · free
Write the launch day email for [NEW PRODUCT / FEATURE] going to the existing customer list. Reality check: existing customers don't care what's new — they care what it does for them. Deliver: Subject: outcome based, not name based ("finally: [PAINPOINT SOLVED]") Opener: name the pain they've been living with, in one line The reveal: what this actually is, in 15 words The proof: one line + a 30 second Loom or screenshot GIF The demo path: one prominent CTA to try it, one secondary CTA to read the deep dive post Bonus: what it means for their existing plan (still included / add on / new tier) Sign off: from the founder or PM, real name Under 140 words. Voice: [BRAND VOICE], zero jargon.#product-launch #announcement #existing-customers